This video offers a brief overview of the SDT2012 - the 1st Conference on Service Design and Tourism, which took place in Innsbruck/Austria on August 23-24 2012. The conference was the closing event of the project “Service Design in Tourism” funded by the European Union under the CIP Competitiveness and Innovation Framework Programme, and hosted by MCI - Management Center Innsbruck, Department of Tourism. For the free ebook "Service Design &b Tourism" and more infos on the conference, have a look here: www.sdt2012.com Filmed and produced by: M-AL Filmproduktion, Nuernberg, Germany Music: Courtesy of Dave Carroll: "United breaks Guitars"

WorkPlayExperience was happy to be part of an exciting new conference this year: Service Design in Tourism 2012 in Innsbruck (http://www.servicedesigntourism.com). The conference was hosted by WorkPlayExperience Associate Marc Stickdorn and his amazing colleagues at the MCI Innsbruck.

Apart from an adapted Theatrical Tools workshop tailored to the tourism theme, we were running an after conference jam on innovative new directions in tourism. The jam was following up on the 25 theses an group of experts from tourism and other fields had created at the Impuls4Travel workshop (http://www.impulse4travel.de/).

The challenge was to create initial service ideas based on these theses. It was a great experience. The input from the Impulse4Travel workshop proved to be an excellent starting point for jam-like formats. Mixing talented people in the room with great input is an explosive and amazingly efficient mixture for innovation jams.

This got us thinking... Stay tuned for some new and exciting jam formats!

See: http://www.servicedesigntourism.com/conference/?site=togetthere

Experiencing (and Jamming) the future of tourism